A Room of One's Own

Posted on 26 June 2021


A Room of One's Own –– Taking inspiration from Virginia Woolf's signature work, we spun concepts of feminine strength into our new collection. Sensible ideas framed by soft, flowing silhouettes. Featuring a charming series of limited-edition fabrics: From a precious sheer chiffon-tulle, exquisite botanical cotton poplin, to unusually textured flowing blouses.

The new collection launches Friday 02 July, at 100.00am online. 


(Photo: Bookishly Uk) 

Our July Muse, A Room of One's Own. –– A Room of One's Own by Virginia Woolf was first published in 1929. The essay talks about the idea of women metaphorically and literally having room for themselves. The 'room' to form self-identities, nurture their genius and educate their minds, make their own living and the room to gain the freedom to decide their own paths.

An excerpt from the book that best sums up Virginia Woolf's message. — "Being an individual required having a room of one's own, not because it is one's possession, but because only there, in solitude, away from the pressure of others, can one develop the features and styles that differentiate one's own being from others."


How we're adapting the premise of her breakthrough work today: Being in touch with, and having clarity on who we truly are on the inside (what makes us different, what makes our hearts sing), will bring us closest to decisions that give us happiness.


From all of this, we bring you a very special four-piece series filled with character and heart we hope you will love as much as we do. Featuring unusually textured, limited-edition fabrics. Preorders open Friday 02 July, for 5 days only.


(Photo: Style Me Pretty)

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